LANDMARK & TOURISM
SMALL BUSINESS FEATURES
MOBILE TEASERS
MarketSharePR and the City of Lincoln produced a series of 10 videos that supports an ongoing Shop & Live Local campaign. Each video features different key landmarks and attractions in Lincoln, California to support tourism and encourage residents to do business within their town. Some videos will focus on larger shopping centers, some will take a closer look at specific places, and others will explore recreational activities like the Wine & Ale Trail.
LANDMARK & TOURISM FEATURES
Focused on larger shopping centers and exploring recreational activities
Love Lincoln Shop Local
Love Lincoln/Shop Local Campaign Intro
City of Lincoln
Placer County Wine & Ale Trail
City of Lincoln
Gas Up!
City of Lincoln
SMALL BUSINESS FEATURES
Each video features different key landmarks and attractions in Lincoln, California to support tourism and encourage residents to do business within their town.
Love Lincoln Shop Local
Small Business Feature
City of Lincoln
THE PERFECT DOZEN
Donut Shop
820 Sterling Parkway
Sterling Point Center
RUSTIC CROWN
Gifts, Antiques & Collectibles
531 Lincoln Blvd,
Downtown Lincoln
LINCOLN FLORIST & GIFTS
Flower Shop
509 Lincoln Blvd,
Downtown Lincoln
BUONOROTTI RISTORANTE
Italian Restaurant
460 Lincoln Blvd,
Downtown Lincoln
INFUSION BEER & TAPROOM
Pub
845 Twelve Bridges Dr.,
Twelve Bridges Center
LA PICCOLINA
Baby Boutique
110 Gateway Dr.,
Gateway Plaza
LIGHTHOUSE RESOURCE CENTER
Counseling and Family Therapy
110 gateway Dr.,
Gateway Plaza
SIMPLY NUTRITION
Health Foods
855 Twelve Bridges Dr.,
Twelve Bridges Center
MI TIENDA
Mexican Market
155 Joiner Parkway Plaza
MR. PICKLES
Sandwich Shop
307 Lincoln Blvd,
Downtown Lincoln
FIELD HAVEN
Thrift Store
454 F St.,
Downtown Lincoln
MAGGY MAY’S
Gifts & Beauty
519 Lincoln Blvd,
Downtown Lincoln
SIERRA HILLS FRAMING
Picture Frame Shop & Gallery
531 Lincoln Blvd.,
Downtown Lincoln
OLD TOWN PIZZA
Pizza Parlor
599 Lincoln Blvd.,
Downtown Lincoln
SLICE
Brewery & Taproom
655 6th Street,
Downtown Lincoln
RACEDAY CYCLE & MULTISPORT
Bicycle Shop & Bar
855 Twelve Bridges Dr.
Twelve Bridges Center
$100 Date Ideas
Small Business Feature
City of Lincoln
FOURK KITCHEN
Fine Dining Restaurant
825 Twelve Bridges Dr
CASA RAMOS
Mexican Restaurant
920 Sterling Pkwy
LOLLY'S
Ice Cream and Confections
668 5th Street
MOUNTAIN MIKE'S
Pizza
820 Sterling Pkwy
GET AXED
721 Sterling Pkwy
Sterling Pointe Center
MOBILE TEASERS
“Travel” videos + Buzzfeed teasers (10 each)
2:00 Total Run Time per video, 0:15 for teasers
10-15 second teasers made for social media. Video topics and presentation style were determined in pre-production and focused on the goal of producing an entertaining, informative video series that Lincoln residents and entrepreneurs can be proud of.
Pre-Production: planning and meeting with MarketSharePR and The City of Lincoln to determine details for script, storyboard, locations, shoot specifics, presentation style, graphics, text, and editing specifics. Coordinating logistics, scheduling talent & securing locations.
Filming: set up with professional lighting, audio, camera equipment, and crew for each location with given talent.
Post-Production: finished pieces included editing, color grading, sound mixing, music licensing, and graphics.
Play Local
City of Lincoln
Shopping Teaser
City of Lincoln